One thing that you can always count on in business is that it will evolve. You may have heard of Pinterest but you still may be asking yourself, "What is Pinterest ?" Business has changed to include the use of Pinterest. Keep reading to find out how this social tool can help your business grow. What Is Pinterest? Pinterest is a social site that is more of a tool for sharing the things and ideas that you love. Think of it as creating a vision board or a visual scrapbook. You can add images, … [Read more...]
How to Get Found on Google+ Local Pages
Are You Wondering how to Get Found on GOOGLE Local Pages? When using online methods to be found locally, it's important to know about all the various methods that can ensure that you do get found. In the old days, the Yellow Pages was the common way to find a local business. Today, it's Google. Most Google searches result in offline purchases, so it is a very powerful local marketing method that your business can take advantage of. What's really awesome is that local search results are … [Read more...]
Social Media for Marketing Your Local Business
One of the largest expenses and the most time-sucking activity you'll ever experience as a business owner is marketing. Marketing will take up more time and money than any other activity that you do. Thankfully, today there are some low-cost ways to market your business and one of them is social media. However, you'll still have a time component involved, even though it won't cost a lot of money. There are many different types of social media available to try your hand at social media … [Read more...]
I Love LinkedIn
I Love LinkedIn Because I am Allergic to Cats While the lines between being at work and off-work continue to blur, I find myself a bit annoyedby the occassional cute kitten pictures that show up on LinkedIn. LinkedIn, is a web service designed for professionals, it has a unique approach to information and to content; quite different than any other social network. Even though it is a social media networking site that, on paper, is not unlike Facebook, in practice, it serves different goals … [Read more...]
Awesome Results on Twitter
Twitter is a force to be reckoned with if you want to be serious about marketing on the internet. It might seem like a joke to market your business in 140 characters or less, but successful Twitter markets aren't laughing - well okay - they are laughing, but all the way to the bank. You can achieve awesome results on Twitter too. You can use Twitter for so many different goals - from building a larger network to conducting research to finding out what the buzz is about your business, company, … [Read more...]
Quick Twitter Tips
With over 554 million active Twitter users, and more than 58 million tweets going out each day, Twitter is an important component of all your social media marketing campaigns. But, with that many tweets going out each day, you need to learn to use Twitter effectively to make a difference. Here are a few quick Twitter tips to help: Find Your Voice Every business has its own voice, even if you don't know it yet. Is your business serious, funny, organized, or something else entirely? You can … [Read more...]
8 Tips to Expand Your Network Using LinkedIn
One of the reasons to join any social media network is to increase your reach to new prospects and widen your circle of influence. LinkedIn.com makes it really simple to expand your network by simply using the tools they have available to both free and premium account users. With over 225 million users and growing, you can't miss out on using LinkedIn to grow your reach and expand your network. Here are 8 Tips to Expand Your Network Using LinkedIn. 1. Know Your Target Market It's important to … [Read more...]
#1 Social Media Challenge Tip – Specialize
I am preparing a presentation called "Local Social Magic" for my friends here in Orlando, Florida. I looked at the calendar and see that I have 21 days to prepare for my presentation. As I look at all the cool things that you can do with social media, I realize that there is no way that I can cram it all into an hour long presentation. So for the next few days, I am going to post a tip on social media that you can use. I will be talking exclusively about Local Social Media on February 20, 2015 … [Read more...]